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Introducing the House of Suntory

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Suntory Whisky is introducing the House of Suntory: Exclusive Takeover, a high-end 
pop-up experience transforming bars in selected cities around Australia into modern Japanese 
Izakayas serving luxury whisky paired with matched cuisine. 
Marking the launch of an expanded range of Yamazaki, Hakushu and Hibiki whiskies in Australia, the 
House of Suntory: Exclusive Takeover will be held on the third Wednesday of each month, and will 
provide guests with the upmost in “omotenashi” or Japanese hospitality. 
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The first event will see Melbourne’s award-winning Japanese bar and dining room, Hihou, 
transformed on June 18, 2014. Additional events will then take place in Adelaide, Perth, Brisbane 
and Sydney, allowing Australian consumers to discover the ‘Art of Japanese Whisky’ – the harmony 
between Japanese nature and craftsmanship, which creates the subtle, refined, yet complex taste of 
Suntory Whisky. 
“The House of Suntory: Exclusive Takeover events allow both whisky lovers and people who 
appreciate Japanese culture and cuisine to discover the partnership of fine drinks and food,” said Ian 
Atherton, Suntory Australia Managing Director. 
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“The distinct flavour of Suntory Whisky is inspired by the Japanese gastronomic palate, and each 
whisky has a culinary match; Yamazaki complements grilled foods, Hakushu matches perfectly with 
seafood and citrus while the Hibiki blend is perfect with complex flavours and dessert. The House of 
Suntory exclusive takeover will allow Australian guests to explore these pairings – either via bar 
snacks or a tasting menu alongside signature whisky drinks,” said Atherton. 
“The unique, light and delicate flavours in the Yamazaki or Hakushu Highball, which is mixed with 
soda and a garnish, will particularly appeal to all palates. Highballs have experienced great success in 
trendsetting markets around the world such as Tokyo, Paris, London and New York.” 
The House of Suntory: Exclusive Takeover comes at a time of increasing interest in Japanese culture 
and style in Australia. Similarly, the whisky category in Australia has seen significant growth in recent 
“Whisky represents a quarter of the entire spirits market, and Australians now drink almost 19 
million glasses of whisky every month*. Interestingly, the number of 25-34 year olds drinking whisky 
has doubled in the past six years, highlighting whisky’s popularity,” said Atherton. 
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Guests at the first exclusive takeover at Hihou (book online) on Wednesday 18 June can escape the cold with 
warming whiskies. Prices are $20 for a whisky and paired bar snack; $45 for a three-course menu 
paired with three whiskies; and $100 for the full six course tasting experience with a matched 
Suntory Whisky for each course.